Photo Credit: Rodeo Drive Concours d’Elegance
Experience the Elegance of Rodeo Drive
On Sunday, June 15, Beverly Hills’ renowned Rodeo Drive will transform into an extraordinary open-air showroom, featuring one of the city’s premier events: the 30th annual Rodeo Drive Concours d’Elegance. This milestone celebration embraces the theme “Luxury in Motion,” showcasing an exceptional array of rare hypercars, vintage classics, and bespoke vehicles—from the timeless to the avant-garde.
Event Details
The event will run from 10 a.m. to 4 p.m., and as always, entry is free for all attendees. It’s a day dedicated to honoring automotive artistry and the vibrant culture surrounding it.
Photo Credit: Rodeo Drive Concours d’Elegance
Community Celebration
“This is a cherished tradition shared across generations—grandfathers, fathers, and children alike,” expressed Beverly Hills Mayor Sharona R. Nazarian. “Thanks to our community, sponsors, and vehicle entrants, the 30th anniversary is sure to be our most spectacular event yet.”

Photo Credit: Rodeo Drive Concours d’Elegance
A Showcase of Luxury
Hosted by O’Gara Coach Beverly Hills, the 2025 edition will be more dazzling than ever. O’Gara will commandeer an entire city block, presenting a breathtaking lineup of supercars and hypercars from iconic brands such as McLaren, Aston Martin, Rolls-Royce, Pagani, and Bentley. The highlight will include the North American launch of Lamborghini’s latest models: the Temerario and PHEV Urus SE, along with exclusive branded merchandise and custom displays.
“We’re pulling out all the stops this year,” stated Bruce Meyer, Chairman of the Rodeo Drive Concours d’Elegance. “This isn’t just a car show—it’s a celebration of craftsmanship, design, and family tradition, all set in the heart of Beverly Hills.”
A Day of Dynamic Experiences
Between admiring stunning vehicles, guests are invited to explore Rodeo’s iconic shopping district, savor gourmet food trucks, and enjoy interactive brand experiences. Special demonstrations by the Beverly Hills Police Department Motor Unit will also be featured. Proceeds from the event will benefit local organizations, including the Beverly Hills Police Foundation and the Beverly Hills Firefighters’ Association, with additional donations addressing the restoration of a historic 1975 Cadillac ambulance.

Photo Credit: Rodeo Drive Concours d’Elegance
Join the Legacy
“Experiencing Rodeo Drive adorned with these magnificent cars is undoubtedly a highlight of my year,” remarked Rodeo Drive Committee President Kay Monica Rose. “There’s truly nothing like it, and I eagerly await welcoming everyone back this Father’s Day.”
In this dynamic tapestry of luxury, guests will find vibrant energy, delectable culinary offerings, and a chance to engage with a legacy of automotive excellence. Celebrate the essence of Beverly Hills at its most captivating.
